7 Insane Ways to Develop Trust with Your Online Business

7 Insane Ways to Develop Trust with Your Online Business

OK so here I am answering a slew of emails that were generated from writing the Shocking Truth Revealed How GURUs Make Money Online. And one of the questions that appeared was how do you actually develop trust with your online business? Good question and I have some great answers. The reason I say they are insane answers is because being controversial, emotional, and admitting mistakes may seem insane to establish credibility but it is that human element that connects people with you. Remember people act on faith to build trust. There is no such thing as “trust me” because trust is built through faith and time. How many passionate and controversial people have you seen that led millions? Consider these online business practices as you develop a following not followers.

1. Be Authentic: The first way you develop trust with your online business is by showing that you are a real person. You don’t have to come off as a super pro who knows everything a so called wannabe GURU. Say things that are real and  imperfect but completely you as it relates to your niche and business.
2. Tell Stories: Some of THE best sales people who really don’t sell tell stories. I have been infamous by some as a guy with a story to tell about almost anything. Whats your story? The more you relate a real story (not one that leads to a purchase) the more you will grow your following, readership, and of course business.
3. Laugh, Cry, and show Emotion: CARE about something and show that you care and why other should. Again people are looking for real people not robots. Don’t be afraid to show humor, or overall emotion. It is one of the most important things to connect with people when developing an online business.
4. Recommend other online entrepreneurs “just because”: Hey real professionals don’t worry about others blogs. They don’t worry about others because they are confident in their ability to hold their own. People will begin to believe you when you show that you are aware of other great blogs and websites. . In my case Brian Clark at Copyblogger rocks! And you already know what i think of Seth Godin.
5. Stand Up for something that is controversial: I did a controversial yet what I believe to be fair piece on another internet marketer. Though I caught both praise and hell from both sides I stood my ground. I to this day believe my article was both honest and fair. You either try to get along all the time or make a stand. SAY SOMETHING DIFFERENT than everyone else in your online business. The idea here is that you must be prepared to endorse what you enforce. Ask Ryan Healy he actually names people and calls them out in a bold yet respectful manner and defends his position. My point here is make an argument for something.
6. Admit a mistake: Hey I do bonehead things all the time (laughing). You will see that if you every signed up to my email list or watch me accidentally post a story with just the headline. We are human. tell someone when your wrong and I guarantee you it will get you serious points with them.
7. GIVE A LOT OF SPECIFIC INFORMATION FOR FREE: OK I know your in business to make money. But you don’t have to nickle and dime people or a sale. The rule is 90/10 meaning 90%offer and 10% sell. Yes there will be some that always want free and never buy but that will come back to them. You get what you give and find what you focus on. Plus you will be VERY surprised with your return. Just make sure it is something you know well and are talented at delivering to your readers.

Comments

Sorry, the comment form is closed at this time.