Marketing

Internet Marketers Billion Dollar Mistake on Twitter

By Darren Monroe at 2 February, 2010, 4:05 pm

Is it really about YOU on Twitter? This is a short post about a serious concern that I have about Internet marketers on Twitter.
There has been a recent trend where certain Internet marketers are dropping all of the people they follow. They are saying that they can’t reasonably follow the tens sometimes hundreds of thousands [...]

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Seth Godin Sunday: Writing a Book in the Internet Age

By Darren Monroe at 27 September, 2009, 6:27 am

ANNOUNCEMENT: I have the Seth Godin Sunday listings now listed under categories  so you can look at past postings. I recently was discussing with Seth a book I am writing and the best way to achieve this goal (publishing a printed book). His response was short and direct leading to this article he wrote some [...]

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Seth Godin Sunday: The Master of ONE

By Darren Monroe at 20 September, 2009, 6:43 am

I have spoke about this under One Thing at a Time. Unfortunately some don’t “get it.” Multitasking means NOTHING if you can’t DO one thing at a time. International speaker and author Dr Wayne Dyer says “We can only do ONE thing at a time”.
People get confused (I was here once too) into thinking that [...]

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Seth Godin Sundays: Dangerous Digital Thoughts

By Darren Monroe at 13 September, 2009, 7:01 am

I have been doing a lot of building and interviews for the media lately since my Forbes gig and the BBC honor on one of my niche sites.  totally scared the hell out of a group Thus little time until now to blog.
One of the scariest things I have introduced since my time away is [...]

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Seth Godin Sunday:If its Magic

By Darren Monroe at 6 September, 2009, 1:44 pm

I was reading the post below by Seth and immediately thought of Stevie Wonders “If it’s Magic” from Songs in the Key of Life. Seth makes a strong point about the job/ role of the online market (entrepreneur).
Fail Fast Forward is my credo! Corporate marketers get eaten alive on this side of marketing. Online marketing  [...]

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Seth Godin Sunday: Meaning

By Darren Monroe at 30 August, 2009, 5:13 pm

The following is a brilliant thought by Seth. However I am not sure if you are doing it by heart or doing it by “training”. I think we all of us are so used to reacting a certain way that we often don’t STOP to wonder why.
Do me a favor. After you read below. stop [...]

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Seth Godin Sunday: Different

By Darren Monroe at 23 August, 2009, 1:15 am

Someone along the line of blogging said you should write a 7 top list
Someone told you to write lists long so people would bookmark them
They told you to write about how to’s
They told you to write about SEO
The told you to do a lot of the same.
What IF just IF you wrote to share something [...]

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Is Seth Godin Talking about Niche Businesses?

By Darren Monroe at 16 August, 2009, 11:08 am

Is Seth Godin Talking about Niche Businesses? I think so.
He wrote a really cool post called Lessons from very tiny businesses.

In it Seth said
1. Go where your customers are.
2. Be micro-focused and the search engines will find you.
3. Outlast the competition.
4. Leverage.
5. Respond.
And the interesting thing is that said avoided the lists and 5 things [...]

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Seth Godin Sunday: 2 Posts to Consider and Why

By Darren Monroe at 16 August, 2009, 9:32 am

Seth was ON FIRE this week as you will see in excerpts of the two posts listed. I am also adding two more posts about his week he really touched bases with me. I hope he does the same with you.
These two posts touch home with me because of the crazy comments I see on [...]

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Tips for Transitioning from DIY Marketer to Marketing Manager in a Week

By Darren Monroe at 11 August, 2009, 9:40 pm

This has been one of my largest growth years. And Since the growth of 60+ Niche sites management is a big thing for me these days. Allen Taylor at  Taylor and Associates reached out to me a week ago with a blog post that I think several of us should read.

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Thundercat Video Great Example of Buzz Marketing

By Darren Monroe at 10 August, 2009, 2:44 pm

Thanks Jas at http://www.bitterbalcony.com for the heads up. This is a very creative video with some great special effects. This is a great example of buzz marketing. The key part here wasn’t so much the way they spliced the film but their choice in films. Each one being a cult movement of its own. A [...]

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Seth Godin Sunday: 10 Year Reflection of Permission Marketing

By Darren Monroe at 9 August, 2009, 10:39 am

Do you know its been 10 years since Seth wrote the hit book Permission Marketing that has laid a foundation to countless companies and practices? Well I think it is still interesting that with a great book there are still people who are confused about what SPAM actually is and is not.
The funniest thing is [...]

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Seth Godin Sunday: Be Nice on Your Island

By Darren Monroe at 2 August, 2009, 5:29 pm

For the last almost two weeks I have been talking with colleges about the Death Spiral! We live in a wonderfully amazing time. A time where anyone can start a business but unfortunately not everyone can start a business. And not everyone will agree with that thinking.

Welcome to Island Marketing
If you run a business [...]

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You Tube Says Put it Anywhere You Want

By Darren Monroe at 27 July, 2009, 7:40 pm

For some time I have been watching YouTube thinking: “Hmmm wonder if they will make money with that model since the big purchase years ago?” Well they are seriously making efforts to step up their advertising.
YouTube is testing with their partners that now allow you to put ad’s anywhere you want. “Today we’re announcing a [...]

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Seth Godin Sundays July 26th 2009

By Darren Monroe at 26 July, 2009, 2:34 pm

I apologize for the late posting. I have been working a TON of projects lately.  Please oh mighty Seth in all of your Godin goodness forgive me LOL!
I think Death Spiral really touched bases with me. I did a article called 5 Ways Corporate America Caused a Recession which I think really was in [...]

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SPAM: The Online Marketing Definition

By Darren Monroe at 23 July, 2009, 10:43 pm

[Audio clip: view full post to listen]
Definition of SPAM: E-mail spam, also known as junk e-mail, is a subset of spam that involves nearly identical messages sent to numerous recipients by e-mail. A common synonym for spam is unsolicited bulk e-mail (UBE). Definitions of spam usually include the aspects that email is unsolicited and sent [...]

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Success After Failure: What Genghis Khan Teaches us About Online Marketing

By Darren Monroe at 23 July, 2009, 8:21 pm

In 1162 a child, called Temujin, was born in Mongolia clutching a blood clot – a sign that he was destined to be a great warrior. Signs like these encouraged Temujin to believe in his own ability despite early defeats. We, too, need to believe in our own ability, power and destiny.
Temujin came to rule [...]

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Why You Can’t Captivate your Audience on Twitter!

By Darren Monroe at 21 July, 2009, 6:18 am

Watch Hammerdance videos and dance lessons at DanceJam.com
Clearly he is doing this more for the camera than his mom or aunt sitting down. But the question is how many marketers are on Twitter adding thousands of followers without any focus on a niche market?
Your doing everything in the world that would seem to deem attention [...]

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Advertising-Customer Perfect Example of a Customer Loss

By Darren Monroe at 20 July, 2009, 6:50 am

The amazing part is that they (advertising) still don’t get what went wrong. Thanks to Chris Brogan for featuring this on his site.

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Twitter @Reply Spamming:Two Dollar Souls for Sale

By Darren Monroe at 19 July, 2009, 10:30 pm

Well Twitter is really getting interesting. We have a major problem. SPAM is everywhere and I understand that but the issue on Twitter is the @replies. You ever receive repeated @replies promoting something? Well they are not only trying to promote to you but promote to your following without your permission! So even if you [...]

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Seth Godin Sunday July 19th 2009

By Darren Monroe at 19 July, 2009, 9:56 am

This week on Seth Godin Sunday I noticed that Seth kind of related on a saying I have when he wrote “The law of the little shove”.
You may not always see it but I do some specific things. Outside people think I am everywhere. There is a finely tuned method to the storm. It [...]

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Seth Godin Sundays July 12th 2009 Happy Birthday Weekend!

By Darren Monroe at 12 July, 2009, 4:51 pm

This week on Seth Godin Sunday in addition to the posts I am saying a happy birthday to Seth from his birthday July 10th. His request was for people to do a launch so I have launched a merchandise store that I know will grow.
Seth has been kind enough to let me create/ sell [...]

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Seth Godin Weekend! Happy Birthday Seth!

By Darren Monroe at 10 July, 2009, 9:25 am

Seth ’s birthday is today! So instead of our weekly Seth Godin Sundays it will be a Seth Godin Weekend! Happy Birthday Seth! All weekend I will be posting Seth quotes, thoughts, writings, and other surprise goodies.
Seth said several days ago that in celebration to his birthday he wanted people to do a launch of [...]

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Starbucks Pimps Facebook…

By Darren Monroe at 10 July, 2009, 4:34 am

Starbucks is trying a somewhat controversial technique . Its not new to Facebook but it is becoming more of a pain than profit. You get an email from them saying to share with your friends and you get a FREE pint. Why can’t that be an option? Reminds me of how their shops are forcing [...]

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Evian Babies Video 5 Million Hits on Youtube in 5 Days!

By Darren Monroe at 10 July, 2009, 4:33 am

Great buzz campaign! What Buzz campaigns are you creating? And how are you converting them to sales? Evian has such a dominant market their distribution allows them the sales. What sales funnel is setup for your sales?

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