Incredible Real Story about Eminem and Online Credibility

Incredible Story about Eminem and Online Credibility

Many of you may know I used to work for the Universal Music Group in the past. One of their labels of course is Interscope which helped launch rap superstar Eminem. Shortly after his first album The Slim Shady LP hit the streets Eminem went from being a highly underestimated rapper to a household name.

And then in 2000 came the next album Marshall Matters LP which was right before a mega tour. The University of Chicago was lucky enough to schedule him to a sold out performance for their annual spring event. This was actually a really rare and unique show because there were (3) acts. Eminem was the headliner but then there was rock band Goldfinger, and Hip Hop legendary band The Roots. The cool part was all 3 were under the Universal Music Groupumbrella just different record labels. So I got a chance to work all three.

So while Goldfinger is playing I went to Eminems dressing room and met him for the first time. He was a very mild mannered humble guy no major ego at all. We talked about the funny stories from the last album and the things he was doing for this one. We also discussed his new lifestyle and how the sudden success of heis debut album changed the way he lived.

AND THEN IT HAPPENED……

It was time for Eminem to hit the stage. So me and roughly 2 people with him walked out of his dressing room. Side note: the real rappers don’t have “entourage” they just have 1-3 people that usually consist of a road manager, hype guy (guy who pumps up the crowd before and while he is onstage) , and an assistant. This was before he was recieving death threats thus less personal security. Well as soon as we walked out of the dressing room the stage manger introduces Eminem to someone…….

There is a important lesson in what your about to hear. GURU’s, Social Media experts, SEO experts, and internet marketers listen up.

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