I think you will like this Seth Godin Sunday. We are talking about Safe is too risky which is a phrase he used in a recent reposting from his archives. This week I am doing some different things to shake things up. I am offering some things I have never offered before. What are you doing that you have never done before? Safe really IS too risky.
Here is something ELSE I want to share that Seth said and we as marketers should THINK about. Our price doesn’t always dictate the cost of creating the products or services we sell. So I am rethinking some of the products I am selling and how to provide more value and opportunities for people to use them. Here is where YOU come in. What opportunities are you providing that you can
- Try something different?
- Avoid the SAFE bet?
- And provide a great low price?
