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Twitter streamCasino’s and Online GURU’s share a strange Reverse Parallel
Do you know how casinos make money online and offline? They create conditions for the players to earn the casino to make an income. What I mean here is that the more action you take at a casino and the longer you take action at a casino the more money they make.
Your winning streak means nothing with this business model. Because the goal is to get as many customers (players) taking action for a s long as their money lasts. Casinos don’t rob you. They position themselves to take your money IF you take action on THEIR terms. You have a choice play or don’t play. Because not taking action means they lose. I will explain shortly where the GURU comes in.
Which Make Money Online GURU am I referring to?
Before I tell you how Gurus make money let me clarify WHO I am talking about. I am talking about the people who actually DO what they sell. Yet you are not making a dime from their programs and courses. I am not referring to people who are actually scams. I am not referring to the guys who make money online by selling you courses on how to make money online.
I am talking about real industry leaders. People who know their stuff because they have been in the trenches. These are the professionals who made their money through innovation, ingenuity, and good old fashion work.
Yes these type of GURUs do exist and they share a strange collective secret that I am about to reveal.
Why GURUs are More Than Happy to Show How Their Industry Works
We all ask this question at one point haven’t we? IF a GURU is soooo successful then WHY show other people so they can become the competition? I mean if you know how to make the golden goose that lays the golden eggs then what the freakin hill are you doing sharing the secret (laughing)? Many of us incorrectly either assume though that the reason they are doing this is because of the following. On the negative side we think either it doesn’t work, the info is outdated, a piece is missing or it is a scam. All of these assessments are dead wrong. Remember the type of GURU I defined isn’t scamming people. In fact they are doing just the opposite. They are offering strait up 100% updated information and instructions. PS I am using the word GURU but to tell the truth real people like this don’t even call themselves GURUS and wont let others do it either.
Here is the Truth How GURU’s Make Money Online
The truth is that the information product industry is a reverse parallel to the Casino industry. They don’t need to scam you they only need you to NOT take action. Like the casino they only need to offer you the opportunity based on the odds. However opposite to the casino it is your lack of action not action that benefits GURU’s. Also opposite to the casino GURU’s don’t have to create the odds. Human nature did that long time ago.
Look at it this way:
- 90% of people don’t take action to learn the courses and programs they bought the first time.
- 90% of people who learn the course dont take action to apply the lessons they learned.
- 90% of people who learn and take action to apply the lessons dont actually assess their results and repeat the proccess.
So if the GURU sells 1000 people a course then that means
- (100) will learn the course
- (10) will take action
- Only (1) will assess their results and repeat the process until they have a high amount of success.
- And what if that 1 becomes a serious competitor? Well the smart GURU will get a tremendous testimonial. Then make him a partner and affiliate.
And THAT is why they can afford to sell anyone these programs honestly. There are better odds of you becoming a US Navy Seal than successfully negotiating an honest course being sold by a GURU. The type of course that is both compatible to your learning style. Also the type of course that has updates and followup instructions.
Oh but it Gets Deeper “Oh No Little Jimmy Fell Down the Well”
The 99% of people without learning the program move on and buy the next course. And now the odds of them repeating the process becomes greater. Lets be honest buying isn’t nearly as fun as learning and taking action. This process is like a drug in itself. And that’s where they fall deeper and deeper into the well or the death spiral as Seth Godin calls it on his blog.
And what is the honest GURU supposed to say? Stop buying my products your not using them?
So I guess at this point I am supposed to tell you to actually open and read your programs courses and ebooks? However after reading this wouldn’t that really be redundant?
The real question is NOW that you know this what are you going to do about it? Keep subscribed here and find out.
Click Below for My Video Explanation of How GURUs make Money
