Tag Archives: SEO

15 Jun

3 Choices for Facebook Vanity URLs

Facebook just launched vanity URLs which means you have a chance (or had a chance if taken) to get a url like this www.facebook.com/darrenmonroe

Why Does This Matter?

The big deal? Facebook being a large authority site could get your name in the higher ranking with Google/ Bing. So there is the hype, and actually that’s it nothing more. I don’t see the big deal because Facebook is actually behind as far as social sites go for this feature. Linkedin had vanity links for some time. It’s Facebook and their guarded policies that kept this from making this happen. The bigger you grow the slower you can possibly get. Ahem “MySpace” .

I really like blogger Chris Brogans spin on the whole URL Facebook thing. He changed his vanity not to www.facebook.com/chrisbrogan but www.facebook.com/dotchrisbrogan. And has been catching hell for it for days LOL!Look at his intro comment below.

“Yes, search marketers and SEO professionals everywhere just wrote me off.”

chrisbroganfacebook

I am not advising you to follow SEO (Search Engine Optimization) or go against it. I think you should follow your thoughts. Now that you know the SEO advantages you make the call. But remember before you begin to criticize someone because they didn’t follow the high and mighty SEO rules remember something…..   Entrepreneurs follow their own set of rules. Think about it, if you were into following what other people say you sure as hell shouldn’t be reading THIS site LOL!

You have 3 options

1. Either follow the use of your name to the Facebook Vanity URL

2. Add your own creative creation

3. Tell Facebook to go to blazes and keep your URL as it is.

Its not the Link its the content and consistency inside.

03 May

3 Things You Never Knew about Google, SEO and Marketing

Google:is run by people . Well duh right? What I am saying is that per my conference with a former Google employee he let me know that in addition to their robot webcrawler Google has PEOPLE personally inspecting each site. There are (3) reasons this means something to you.

  1. Real humans mean real attention. The more content you generate the better.
  2. Higher rankings. They are paying more attention to your links than you think.
  3. Faster and more often crawls of your website. If they are discovering you are generating a lot of content they can add you to a higher crawl rate.

SEO: techniques are everywhere. But here are my (3) favorite.

  1. Content content content. Create a ton of it and many links.
  2. Links: the more higher ranked sites are linked to you the greater chances of your ranking.
  3. Sign people up for emails and find out where they heard about you.

Marketing Techniques: are everywhere here are my (3) favorite sites.

  1. Seth Godin: Seth is more of a marketing philosopher.
  2. Chris Anderson: He is the author of The Long Tail theory. Read and learn.
  3. Tech Crunch they are the tech gurus of tools and sites. they can definetly keep you informed o any new technology.